Do you feel like your business doesn’t get enough traction in the digital world? Are you constantly seeing your competitors pop up first when people search for what you offer online? Do they have a more professional-looking website that keeps customers coming back again and again? If so, your business may be in need of a professional SEO company.
7 Signs Your Organization Needs an SEO Company
1. Your Website Isn’t Getting Enough Traffic
One of the most obvious clues that you need an SEO company is that your site isn’t getting enough traffic. If people can’t find the content on your website, then they’re going to find a competitor’s site instead. That’s why it’s important your content is optimized for search engines – so it will pop up in the right places.
It really makes a big difference when you have a team of professionals constantly optimizing your web pages, blog posts, or emails for you. Good SEO service will ensure your company shows up where people are searching for your product or service at all times.
2. Your Website’s Outdated and Difficult to Navigate
There’s nothing worse than browsing online and running into a site that’s ugly or difficult to use. That can be a major turn off and it might convince potential customers to choose your competitor instead. You want to make your site as easy and appealing as possible for people, so they’re more likely to convert into customers. It’s no different than wanting to go into a clean and well-designed restaurant over the one with dirty floors and sticky tables.
Normally, updating a web design is complicated if you’re untrained with it. But SEO companies are experts in web design and can bring your site into the modern age with little effort.
3. Your Blog Hasn’t Been Updated in Months
Is your blog a ghost town? If so, you’re not alone. It’s hard to keep up with updating a blog when work piles on and deadlines are looming in the distance. Unfortunately, this means your website is missing out on great traffic-boosting and authority-building opportunities. That’s because search engines like websites that update their website regularly, and people love to read informative blog posts that help them out.
Luckily, SEO companies can help you with that. By incorporating blog posts into your strategy, you’ll be able to keep content coming fresh and new to your site on a regular basis.
4. You Have No Social Media Presence
If you don’t have a Facebook page, Twitter feed, or Instagram account dedicated to your brand, then potential customers are going to skip you over. Today, you need to be all over the internet! That’s because people are constantly scrolling through their feeds on social media and looking for new products to try. If they don’t find you there, then they’ll just continue scrolling until they find what they’re looking for.
SEO companies can help you with integrating social media into your marketing strategy so that people can find you more easily. They can also help you with creating engaging content to share on social media that people will want to like, comment on, and even buy from.
5. Competitors Are Outpacing Your Business Online
Even if you work hard at SEO, that doesn’t mean things will work out. If you’re constantly seeing your competitors pop up first when people search for what you offer online, SEO services can level the playing field. The reason is when businesses try to do digital marketing themselves, they have to balance that work with their own responsibilities. This cuts their potential in half.
However, with SEO services, you’ll have a dedicated team of professionals handling all the heavy lifting. You can be sure they’re doing everything from keyword research to social media optimization. That means you’ll have a team focused on your marketing, while you can focus on the other aspects of your business.
6. You Don’t Have Time or Resources to Manage SEO
If you find yourself constantly juggling between SEO work and other responsibilities, it shouldn’t surprise you if your digital marketing efforts don’t pay off. After all, SEO is a full-time job and it’s not something you can do while balancing other priorities. Consider just a few aspects of SEO, such as keyword research, link building, social media optimization, and much more as well.
That’s why an SEO company can be such a huge help for businesses that don’t have the time or resources to manage it on their own. Everybody can just focus on their expertise, while SEO experts handle the rest.
7. The Rankings of Your Site Pages Have Dropped
Watching your business’s rankings drop is always a sign that something needs to change. If you let it go on, it’s only going to get worse. But it’s not always clear what is happening – is there a sudden change in SEO practices that are affecting your site? Or is there a major issue with your site that needs to be addressed?
Getting to the core of the issue can be a time and research intense process. SEO professionals, on the other hand, have experience with common SEO issues like this, and will be able to figure out what’s going wrong faster and more effectively than you can.
As you can see, the competition for web traffic is fierce and it only gets more difficult as the market becomes saturated with new brands. If you’re not seeing any traction, or if your competitors are outpacing you online, don’t fret! There’s still time to turn things around and we can help.
With Goorooz SEO services, our goal isn’t just to get your site seen by a few extra people – we want every single visitor who goes on Google to find your website first! We’ll work tirelessly until that happens too so there will be no wasted time or resources when it comes down to investing in an SEO campaign. Get a free consultation by filling out our contact form at Goorooz today!